When Audi introduced the A7 as an alternative to the sporty-looking four-door coupe vehicles, it also planned to offer the car with an S-treatment, which it unveiled at the 2011 Frankfurt Motor Show.
After successfully introducing the A7 lineup in 2010, the German carmaker tried to see if customers could be interested in a go-fast version for that. Unsurprisingly, they were, and the S7 was born with a punchy engine under its hood and boasted a luxurious, yet sporty, interior.
At first sight, it was difficult to tell the difference between a regular A7 and an S7. Yet, there were quite a few details that made them apart. At the front, the single-frame grille sported chromed double-slats adorned with the S7 red and gray badge on it. The lower spoiler featured a more aggressive design with a pair of side scoops and fog lamps. The silver mirror's caps, characteristic of Audi's S-versions,, were another distinctive element from its profile. Finally, besides the big S7 nameplate at the back, the hatchback featured four exhausts under the rear apron.
Inside, Audi installed a leather-wrapped cabin with sports seats at the front and a split-folding bench in the back. Customers could order the car with either aluminum, carbon fiber, or wood trims. A unique feature compared to its main rivals was the screen for the MMI infotainment system, which could've been retracted inside the dashboard atop the center stack.
Powering this five-door hatchback was a four-liter V8 engine, twin-turbocharged and paired with a seven-speed S-tronic gearbox and a self-locking center differential. As expected, all versions were fitted with the quattro all-wheel drive system.
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