zzdcar
Home
/
Reviews
/
Buying
/
Alfa Romeo Is Apparently Pissed About the Dodge Hornet
Alfa Romeo Is Apparently Pissed About the Dodge Hornet-May 2024
2024-02-19 EST 22:09:21

2023 Dodge Hornet GT

The has so far proven to be popular, even though it has yet to be released. for the thing the first day it was shown. While Dodge may be happy about the consumer response to the Hornet, not everyone is applauding the newest Dodge crossover. reports that internally, Alfa Romeo isn’t too happy that Dodge got a version of a crossover that was only supposed to be for the Italian brand.

Sources inside Stellantis spoke to The Drive on the condition of anonymity. According to the source, Dodge has shitty Corporate Average Fuel Economy (CAFE) numbers. No one should be surprised, since the brand sells a ton of Scat Pack and Hellcat models. The Powers That Be wanted those CAFE numbers to rise. But apparently Dodge didn’t have anything small and fuel-efficient in its pipeline. Anything it designed, anyway.

2023 Alfa Romeo Tonale

Meanwhile, Alfa Romeo had been working on its next small crossover, the Tonale. A brief internal struggle ensued, and Dodge eventually got its Hornet.

“Dodge took advantage of the [Tonale] to make a compliance car — their Aston Martin Cygnet moment, if you will. Suffice it to say internal politics won the day, and Dodge needed to up their CAFE numbers, so Hornet was born,” the source told .

The problem with the Tonale and Hornet is pretty obvious. They’re so similar that it’s almost like it was a badge-engineered rush job. Aside from the mildly different front facias, everything else is damn near the same. Especially their interiors. Heres the Tonale:

Image for article titled Alfa Romeo Is Apparently Pissed About the Dodge Hornet

And the Hornet:

Image for article titled Alfa Romeo Is Apparently Pissed About the Dodge Hornet

Whats worse is that Stellantis know this. The source says that there wasn’t enough money to differentiate the Hornet from the Tonale.

“Margins are thin in the C-segment, particularly in non-lux, so an OEM is pretty limited on all new sheet metal as that’s a major investment from a tooling perspective,” they told.

One can understand why people over at Alfa may be mad. The brand needed the Tonale more than Dodge needed the Hornet. Its U.S. comeback hasn’t exactly gone as planned. And while both Alfa and Dodge have rather light lineups that are in need of product, Dodge needed something that was uniquely Dodge. Customers do seem interested in this new small crossover, but a rushed badge job on a crossover that wasn’t originally intended for them because they learned their gas mileage lesson too late isn’t that great.

Comments
Welcome to zzdcar comments! Please keep conversations courteous and on-topic. To fosterproductive and respectful conversations, you may see comments from our Community Managers.
Sign up to post
Sort by
Show More Comments
Buying
At $8,600, Would You Go Topless In This 1994 Cadillac Eldorado?
At $8,600, Would You Go Topless In This 1994 Cadillac Eldorado?
The seller of today’s Caddy claims they should be selling it at auction but says who’s got time for that? Let’s see if we have the time for this custom convertible at its non-auction price. Many of you agreed that the $950 asked for yesterday’s was “chump change.” Even...
May 19, 2025
Which One Of You Suckers Is Going To Pay Over $32,000 For A 25-Year-Old Toyota 4Runner
Which One Of You Suckers Is Going To Pay Over $32,000 For A 25-Year-Old Toyota 4Runner
The (and Tacoma) have a death grip on used values. It’s been this way for years. Go ahead, go try and buy any TRD trim that’s a couple of years old; it’ll cost you as much as a new one — not that you could buy a new one...
May 19, 2025
At $18,500, Would You Lean Toward Buying This 2022 Ford Mustang?
At $18,500, Would You Lean Toward Buying This 2022 Ford Mustang?
Today’s Mustang is being sold by a towing yard, which means it’s probably a lien sale. Let’s see if this clean title convertible is priced to put a new buyer on the hook. The general consensus on last Friday’s was that it would be the perfect car for someone...
May 19, 2025
At $5,900, Is This 1984 Nissan 720 4X4 A Solid Deal?
At $5,900, Is This 1984 Nissan 720 4X4 A Solid Deal?
According to its seller, today’s Nissan 4X4 shows “pride of ownership.” Let’s see if it would take swallowing one’s pride to pay its asking price. Opinions were split on how well the design of yesterday’s has held up over the years. Some of you commented that the design still...
May 19, 2025
Someone Willingly Paid $16,000 For A Maserati Ghibli On Cars & Bids. Don’t Make The Same Mistake
Someone Willingly Paid $16,000 For A Maserati Ghibli On Cars & Bids. Don’t Make The Same Mistake
Let’s cut right to the chase: buying a is not a good idea unless you have deep enough pockets for the upkeep. For those not in the know, they’re sirens. They draw you in with their premium Italian image and sweet songs of and then go in for the...
May 19, 2025
At $950, Would You Go All-In On This 1984 Plymouth Colt GTS Turbo Project?
At $950, Would You Go All-In On This 1984 Plymouth Colt GTS Turbo Project?
One of the calling cards of today’s Plymouth Colt is its “Twin Stick” overdrive gear change, which gives the car eight speeds going forward and two in reverse. Let’s see if this project car has anything else to offer. Just as Goldilocks discovered when appropriating Papa Bear’s lifestyle and...
May 19, 2025
Copyright 2023-2025 - www.zzdcar.com All Rights Reserved