zzdcar
Home
/
Reviews
/
Buying
/
Ford Will Hit the Capri With the SUV Ray, Just Like It Did the Mustang: Report
Ford Will Hit the Capri With the SUV Ray, Just Like It Did the Mustang: Report-October 2024
2024-02-19 EST 22:09:17

Image for article titled Ford Will Hit the Capri With the SUV Ray, Just Like It Did the Mustang: Report

The Capri was Ford’s Mustang for Europe, so it should come as little surprise that Ford might give the Capri the same treatment it gave the Mustang not too long ago: Recycle the name for a battery-electric SUV with a sporty roofline. That’s the rumor from British publication anyway, which reported Wednesday that a new Capri will be based on Volkswagen’s MEB platform, just like the .

Of course, Ford isn’t ready to confirm this news just yet — though a spokesperson added a bit about “making electric iconic” that they certainly didn’t need to, which suggests to me that the company is leaning into this one:

A Ford spokesman told Auto Express, “We don’t comment on future products, but Ford is on a mission to make electric iconic.” That follows on from the company’s exterior design manager, Jordan Damkiw, telling us at the launch of the Explorer, “We’ll be expanding on other iconic names.”

After the Mach-E and Bronco, this seems like something Ford would be inclined to do. The difference with the Bronco, of course, is that in that particular case, the name was used for a vehicle of the same body style and general purpose as the original. There’s no point in me arguing whether it’s right or wrong for Ford to do this — , and I’m not going back to 2019, thank you very much.

Instead, I’ll just suggest that the original Capri was a neat sports car for the people, and doesn’t the electric version of that actually sound fun? What if the new Capri was the EV equivalent of the GR86 or BRZ? It’s something literally nobody else is doing yet. And I know SUVs are the move these days, and profit margins are what they are, but at least Americans don’t seem to have any trouble setting aside their supposed disdain for sedans to buy Model 3s in droves. You don’t actually know if something’s going to fail until you try it.

Ford instead cynically cashing the Capri name in on a high-riding “four-door coupe” doesn’t mean it can’t do this later on, of course. It could suddenly rename this one the “Capri X.” There — branding nightmare solved. I’ll even give Ford another free of charge and recommend they pronounce “X” like “cross,” as Sony does on the PlayStation controller. Doesn’t that sound like someone thought about it?

Whatever you want, Ford, I don’t care. It’d just be nice for an automaker to come out with an electric car that trades on the positive associations of an old name without everyone inevitably rushing to its attack or defense. My heart goes out to our friends across the pond, who at least had the benefit of distance when observing this from afar with the Mach-E.

As for this Capri, it will likely be very “family-friendly,” because it essentially sounds like the euro Explorer without the high roof. Auto Express reports a top-line version carrying 335 horsepower via dual-motor all-wheel drive and a range of more than 300 miles (WLTP-tested, I’d presume), just as the Explorer has. The magazine’s rendering of it looks like a Model Y. Welcome back, Capri. Last time we saw you, .

Comments
Welcome to zzdcar comments! Please keep conversations courteous and on-topic. To fosterproductive and respectful conversations, you may see comments from our Community Managers.
Sign up to post
Sort by
Show More Comments
Buying
2010 Jaguar XKR Convertible
2010 Jaguar XKR Convertible
When we reviewed the 2008 XKR we took issue with its handling, interior and gearbox. The adds little more than a new, 510 HP engine, but that's our kind of a band-aid. Despite its , Jaguar is a brand that we desperately want to love. It's got the history, it's...
Oct 29, 2025
The Eagle has Landed, for $2,700!
The Eagle has Landed, for $2,700!
Grandmas always make the best cookies and give the best hugs. And as has discovered, they also have the best AMC Eagles. Yesterday we took a turn to the dark side, but the mystery of the turd-like was easily unraveled - you all deduced the owner to be a freak,...
Oct 29, 2025
Ruh-Roh, It’s a Rot Rod for $6,000!
Ruh-Roh, It’s a Rot Rod for $6,000!
Scooby-doo had trouble pronouncing anything but Rs. Today, has the mystery of a Rot Rod that should have been a Miata — if it weren't for its meddling owner. The drove you all to frothing-at-the-mouth levels of indignation over just what a first-gen M3 was, much less what it was...
Oct 29, 2025
1988 E30 M3 for a Fender-Blistering $39,000!
1988 E30 M3 for a Fender-Blistering $39,000!
BMW claims to build Ultimate Driving Machines. And while a number of their mid-eighties efforts belied that assertion, has an E30 that ultimately you're going to want to drive. The love flowed rich and fast yesterday for the Datsun 510- just not for a 510 that happened to have been...
Oct 29, 2025
2010 Shelby GT500
2010 Shelby GT500
We first drove the on sunny California's dry, smooth roads. This time, it was in the northeast during equal spells of sun and rainy, cold October days. Does our initial reaction of delight still hold true? The biggest difference between this 2010 and the old model first introduced in 2007...
Oct 29, 2025
2010 Mitsubishi Outlander GT: First Drive
2010 Mitsubishi Outlander GT: First Drive
A new nose, a new front differential, and a button on the dash that says "Tarmac." Is the the Lancer Evolution of SUVs, or just another… er… pretty face? (We're taking a step back from 500 HP Week to bring you a timely first drive of a new vehicle. Sorry,...
Oct 29, 2025
Copyright 2023-2025 - www.zzdcar.com All Rights Reserved