zzdcar
Home
/
Reviews
/
Beyond Cars
/
Harley-Davidson Is Still A Work In Progress
Harley-Davidson Is Still A Work In Progress-June 2024
2024-02-19 EST 22:13:53

Image for article titled Harley-Davidson Is Still A Work In Progress

Harley-Davidson, which still makes motorcycles, sold all of 387 LiveWires last year, its expensive all-electric offering, . It’s a figure that I almost can’t believe given that Harley , and it’s been out for a few years now. In other news, that North America sales in the first quarter were down five percent.

Harley blamed supply chain issues, even while sales in Europe were up 28 percent compared to the first three months of last year, probably in large part due to a . Meanwhile, sales in Asia were up 16 percent, and in Latin America sales were up 13 percent, in what seems like the opposite results of , which is bigger sales at home.

Still, Harley did just fine overall. From Bloomberg:

The Milwaukee-based company posted earnings of $1.45 a share, excluding some items, slightly beating the $1.44 per share average of analysts’ estimates compiled by Bloomberg. Revenue from motorcycles and related products rose to $1.5 billion, Harley said Wednesday, above the $1.3 billion forecast by analysts.

[...]

Harley left intact a previous full-year forecast for 5% to 10% revenue growth and operating margins of 11% to 12%, saying achieving those targets assumes logistics and chip supplies improve in the second half.

“Our teams continue to work through the impact of the ongoing global supply chain disruption, and despite the challenging macro environment, we are optimistic for improvements in the second half of the year,” the company said in a statement.

Our own Bradley Brownell , which is a good if overly-expensive motorcycle, which is probably why sales are garbage. Harley is also in the midst of , a plan which I’m pretty skeptical of, but good luck. Harley said Wednesday that that plan is “on track to close in mid-2022,” so still a work in progress, like Harley itself. Harley is either the most interesting automaker/motorcycle maker in the world right now or possibly the least, given that it is slowly dying and aspires, these days, to mostly cash in on its legacy. That is fine short-term, but long-term Harley has a lot of work to do.

Comments
Welcome to zzdcar comments! Please keep conversations courteous and on-topic. To fosterproductive and respectful conversations, you may see comments from our Community Managers.
Sign up to post
Sort by
Show More Comments
Beyond Cars
LiveWire's New Teaser Will Get You Amped For The Del Mar
LiveWire's New Teaser Will Get You Amped For The Del Mar
We’ve known the was on its way for a few months now, but this flat-track-themed teaser video has us more excited than ever. The new bike is launching next week, actually next Tuesday to be exact, and it looks like it will be a real zinger. The new bike...
Jun 23, 2026
There Are A Ton Of F1-Sounding Honda CBX Motorcycles For Sale Right Now
There Are A Ton Of F1-Sounding Honda CBX Motorcycles For Sale Right Now
When the launched in 1978, it was briefly the fastest motorcycle in the world, winning over reviewers with its speed but failing to captivate the buying public. Despite that, this is a classic motorcycle worth considering, and I just found a huge number of them for sale. If you’ve...
Jun 23, 2026
Dock Workers Turn Away Tanker Full of Russian Diesel in Solidarity With Ukraine
Dock Workers Turn Away Tanker Full of Russian Diesel in Solidarity With Ukraine
A tanker carrying 60,000 tons of Russian diesel fuel is floating idle near the coast of Amsterdam after having been turned away from three separate ports. Dock workers at one port in Sweden and two ports in the Netherlands all refused to unload the fuel, citing “international solidarity” with...
Jun 23, 2026
So, I Have A Dirt Bike Now
So, I Have A Dirt Bike Now
The best part about having a house on two acres of land is the fact that my younger brother has decided this is the place to store all of his automotive goodies. So, I have a now. My brother had been storing his bike out at our mom’s cabin...
Jun 23, 2026
A Mitsubishi Dealership Is Selling A Wonderfully Ridiculous Learjet Limo
A Mitsubishi Dealership Is Selling A Wonderfully Ridiculous Learjet Limo
One of the flashiest ways to show off that you’ve achieved a lot of wealth is to . But what if you’re really not a fan of flying? A Chicagoland Mitsubishi dealership has a wild idea for you: Ride around in a $3,799,999 Learjet turned into a limo. Wait,...
Jun 23, 2026
I, For One, Welcome Our New Alien Overlords
I, For One, Welcome Our New Alien Overlords
Two teams of astronomers are getting ready to send a direct message out into space to signal to other intelligent life. The message they’re sending boils down to: Hey! We’re here! We know basic math! It could be decades, or even centuries, before we hear a reply, if there’s...
Jun 23, 2026
Copyright 2023-2026 - www.zzdcar.com All Rights Reserved