When the BMW XM Label Red goes on sale in 2023, it will be the most potent production car to come from the Munich-based firm boasting at least 550 kW and 1 000 Nm!

The recent M Fest held at Kyalami Grand Prix Circuit was a raging success for BMW. Not only did the brand manage to rack up over 100 sales at its pop-up dealership but the German firm also used the event to introduce new models such as the highly-anticipated new-generation M2, M4 CSL and the mighty BMW XM.

Due to go on sale in South Africa in the second quarter of 2023, the BMW XM with its plug-in hybrid powertrain combines a twin-turbocharged 4.4-litre V8 petrol engine (360 kW/650 Nm) and a powerful electric motor (145 kW/280 Nm) to produce staggering combined outputs of 480 kW and 800 Nm! Those numbers are delivered to all four wheels via an 8-speed M Steptronic transmission and BMW says zero to 100kph will happen in just 4.3 seconds with an optional top speed of 270 kph when you opt for the M Driver’s Package.

Impressed? You should be.

However, if you are disappointed by what you have just read then hang onto your hat because the crazy M boffins have an Ace up their sleeves. Enter the BMW XM Label Red!

Yes, the XM’s wildly divisive styling is personified with red detailing seen around the grille, window surrounds and wheels but much like its standard XM sibling, the magical wizardry under the bonnet pushes the performance boundary ever farther outwards.

That’s because the XM’s powertrain has been tickled and massaged to produce even more craziness. How does 550 kW and 1000 Nm grab you? Official performance figures have yet to be divulged but you can expect the XM Label Red to easily shave more time over its standard sibling, which in and of itself is remarkable if you consider that we are talking about a car with a tare mass (unladen) of 2 785 kg. When the XM Label Red comes to market in 2023, it will arrive as the most powerful production car ever built by BMW.

As far as the interior is concerned, logic dictates that the XM Label Red will share the same architecture as the standard XM, but will likely be differentiated by trim and design elements to match its overtly extroverted design.

You can expect more official details and images to be revealed in the coming months and we will certainly keep you updated as soon as more information becomes available.

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