The Range Rover Sport SVR will make its debut at the Goodwood festival of speed as the fastest and most powerful Land Rover ever produced. What’s more, the new SVR badging will be worn by all future high performance Land Rovers and Jaguars as the brand sets new performance goals for itself.

We saw the Range Rover Sport SVR in a teaser clip earlier this week and now we know its official name is the SVR, a Nurburgring-honed track SUV that pushes the limits of an SUV’s handling capabilities.

The Range Rover Sport SVR is capable of 404 kW and from the sounds it makes in the video below it may have eaten a Mercedes-Benz AMG engine for a mid-morning snack. The first sight we’ll get of the Range Rover Sport SVR is when it takes to the Goodwood hillclimb this weekend.

Range Rover Sport SVR on the Nurburgring