South Africa’s C-segment hot hatch market isn’t nearly as well populated as it once was. Indeed, with the likes of the Mazda3 MPS, Ford Focus ST, Opel Astra OPC and Renault Mégane RS long since departed, local buyers searching for high-performance hatchbacks around the size of a VW Golf have very few choices.
Still, it’s worth having a look at how well the main players have been selling in this spicy sub-segment. So, we trawled through Naamsa’s sales reports for the first half of 2022 to see what we could find. Unfortunately, we’re going to have to limit this exercise to the Hyundai i30 N and Volkswagen Golf 8 GTI.
Why? Well, since BMW Group SA and Mercedes-Benz don’t consistently report individual model sales figures to Naamsa, it’s not clear how many examples of the former’s front-driven 128ti and all-wheel-drive M135i nor the latter’s AMG-badged A35 and A45 S all-paw hatchbacks were registered locally in the first half of 2022.
Similarly, we don’t know exactly how popular the outgoing Honda Civic Type R has proven from the start of January to the end of June 2022, since the automaker reports a combined figure for the hot hatch and the Civic sedan (though that number comes to just 36 anyway). In addition, Audi S3 Sportback sales are lumped with A3 Sportback figures.
So, that leaves us with the aforementioned 206 kW/392 Nm i30 N (R749 900) and 180 kW/370 Nm Golf GTI (R696 700). While VW SA has bemoanedindustry-wide pandemic-related constraints hitting its supply of new vehicles, Hyundai Automotive SA switched to a refreshed version of its hot hatch during the reporting period (a move that traditionally also comes with a dip in sales volume).
Indeed, the updated version of the i30 N arrived in South Africa early in April 2022, ditching the pre-facelift version’s 6-speed manual gearbox in favour of an 8-speed dual-clutch transmission. That, of course, suggests it’s aimed directly at Wolfsburg’s hot hatch, which likewise ships standard with a dual-clutch cog-swapper (though with 7 forward gears).
Anyway, what do the sales figures say? Well, Volkswagen SA managed to register 380 units of the Golf GTI in the first half of 2022, with its best monthly effort coming in January (100 units). The i30 N, meanwhile, had to settle for a six-month tally of just 40 units, though not a single example was registered in the first quarter (likely as a result of the switchover to the facelifted model).
What about the segment below? Well, even fewer B-segment hot hatches have survived, with the locally produced Volkswagen Polo GTI virtually having that market all to itself these days (though VW reports a combined figure for all Polo hatches, so – again – a GTI-only figure is not available).
However, we do know 19 units of the Toyota GR Yaris were sold in South Africa over the first six months of the year, with the Japanese firm’s local division recently telling us more stock is on the way (though interestingly the base version has been scrapped, with only the Rally model still on offer).