zzdcar
Home
/
Reviews
/
Buying
/
This Brutalist 1993 Ford Fiesta 'Consumer Car' Is Street Legal And For Sale
This Brutalist 1993 Ford Fiesta 'Consumer Car' Is Street Legal And For Sale-March 2024
2024-02-19 EST 22:09:32

Image for article titled This Brutalist 1993 Ford Fiesta 'Consumer Car' Is Street Legal And For Sale

Searching online car auctions, I usually find stuff like or practically new , but this is perhaps the unique thing that I’ve found on any site. This “Consumer Car” for auction on Cars & Bids is the work of a designer of incredibly abstract vehicles, Joey Ruiter, and it’s technically road legal!

What is a car? Functional art? An appliance? Joey Ruiter is famous for taking all sorts of vehicles and into machines that look like they come from a distant future. It appears one of his signature traits is making things that are extremely minimalistic. Ruiter recently designed a motorcycle for the newly relaunched .

Built in 2016, this box on wheels was on display at the Petersen Automotive Museum in Los Angeles until early 2020. In February 2021, Garage Kept Motors, a Michigan dealer, acquired the car from Ruiter. We covered the car and our Jason Torchinsky described the car best:

The fundamental design of the Consumer is about distillation down to the absolute basics of form, with an approach taken that deliberately avoids as many conventions of automotive design as possible.

For example, since most auto designers start their designs with the wheels, Ruiter deliberately ignores the wheels as a design element, hiding them almost entirely under the body.

The body itself is an unadorned, matte-black low trapezoidal volume, sort of reminiscent of sliding a Pink Pearl eraser over a desk and pretending it’s a car when you were bored in school.

The selling dealership posted the car on , giving us some details we hadn’t seen before.

What car is this work of art based on? According to the listing, the Consumer Car is built on a 1993 Ford Festiva GL chassis and drivetrain. The bodywork is hand-formed steel covered with sugarcane-based Xorel fabric covering the main body.

Image for article titled This Brutalist 1993 Ford Fiesta 'Consumer Car' Is Street Legal And For Sale

Image for article titled This Brutalist 1993 Ford Fiesta 'Consumer Car' Is Street Legal And For Sale

There are some bright LEDs hidden behind the front cowling’s two-way mirror. The three strips are said to have a 54,000-lumen rating.

Image for article titled This Brutalist 1993 Ford Fiesta 'Consumer Car' Is Street Legal And For Sale

Open up the cowling to reveal the Festiva’s 1.3-liter four-cylinder engine. The little engine makes 63 horsepower and 73 lb-ft of torque. At 1,250 pounds, the car weighs about 300 pounds less than the donor car. The dealership thinks that the Consumer Car should be faster than a stock Festiva, which makes me giggle.

Image for article titled This Brutalist 1993 Ford Fiesta 'Consumer Car' Is Street Legal And For Sale

You probably wouldn’t want to push it too hard, anyway. Consumer Car lacks a way to get airflow to the radiator. The dealership says that the cooling system works, but there aren’t gauges of any kind to tell you how hot things are getting.

In fact, the interior has almost nothing. Aside from the missing gauges you don’t get an HVAC system, audio or really anything but a place to seat four people.

Image for article titled This Brutalist 1993 Ford Fiesta 'Consumer Car' Is Street Legal And For Sale

Still, I love it. If you look at it dead on, it looks almost like a rearview mirror with wheels.

Image for article titled This Brutalist 1993 Ford Fiesta 'Consumer Car' Is Street Legal And For Sale

The best part about the whole thing is that the vehicle is road legal, is registered and comes with a clean Michigan title. That said, your mileage may vary registering something like this elsewhere.

Image for article titled This Brutalist 1993 Ford Fiesta 'Consumer Car' Is Street Legal And For Sale

The eventual buyer of this piece of art will likely throw it into a climate-controlled collection or a museum. But I don’t think I’ve ever seen car art I’ve wanted to see on the road more than this. I’d love to see it parked in front of a store, covered in snow and road salt.

The Consumer Car currently sits at $9,200 on Cars & Bids with three days to go. I wonder how expensive it’ll get!

Comments
Welcome to zzdcar comments! Please keep conversations courteous and on-topic. To fosterproductive and respectful conversations, you may see comments from our Community Managers.
Sign up to post
Sort by
Show More Comments
Buying
A PSA That The Holy Grail Of Chrysler Minivans Is For Sale In North Carolina For Only $2,500
A PSA That The Holy Grail Of Chrysler Minivans Is For Sale In North Carolina For Only $2,500
Part of my obligation as a Jalopnik writer is to help readers score the vehicles of their dreams. At least, that’s how I’ll justify writing this post about the perfect 1990 —a turbocharged manual Dodge Caravan with a red interior! This Plymouth Voyager “needs a lot of love” according...
Mar 30, 2026
At $3,500, Does This 1985 AMC/Renault Encore Deserve A Standing Ovation?
At $3,500, Does This 1985 AMC/Renault Encore Deserve A Standing Ovation?
Today’s Encore is so rare a sight that it’s likely many of you have never actually seen one in the metal. Let’s see if that makes its price worth this unexpected performance. When you really stop and think about it, there are a lot of things that can go...
Mar 30, 2026
The Aston Martin Vantage Is The Coolest Car I Can't Remember Driving
The Aston Martin Vantage Is The Coolest Car I Can't Remember Driving
The Aston Martin Vantage seems to be suddenly popular with big-budget drivers in Los Angeles. I get why. It’s an extremely cool-looking alternative to the ubiquitous Porsche 911 and might even be flashier than the Mercedes AMG GT. Noise is impressive, too. (: Aston Martin loaned me this vehicle with...
Mar 30, 2026
At $15,000, Would You Pine For This Custom Harley-Davidson 'Woody'?
At $15,000, Would You Pine For This Custom Harley-Davidson 'Woody'?
If a tree falls in the forest and no one is around to hear it, does it make a sound? It would if it’s turned into today’s Harley. Let’s see if this custom bike’s price could have you saying “Yes I wood!” The coelacanth is an ancient lobe-finned fish...
Mar 30, 2026
What's The Best Way To Downsize Payments On Multiple Cars?
What's The Best Way To Downsize Payments On Multiple Cars?
As Jalopnik’s resident car-buying expert and professional car shopper, I get emails. Lots of emails. I’ve decided to pick a few questions and try to help out. This week we are discussing downsizing payments on multiple cars and buying new cars instead of used while there’s an inflated market...
Mar 30, 2026
Here Is Why You May Not Want To Pay Cash For A Car In An Uncertain Economy
Here Is Why You May Not Want To Pay Cash For A Car In An Uncertain Economy
While all of us wish that the country could start to return back to normal, the coronavirus continues to have an impact not only on the automotive market but the larger economy. Recently, I’ve had several conversations with car buyers who planned to pay cash for their purchase, thinking...
Mar 30, 2026
Copyright 2023-2026 - www.zzdcar.com All Rights Reserved