The company Arctic Trucks runs expeditions and tours through the Arctic, using the Toyota Hilux. The tours gained huge popularity when they were used by Jeremy Clarkson from Top Gear when he attemped (successfully) to be the first car to reach the magnetic north pole. Now anyone can follow in their hero’s footsteps and do their own Arctic tour driving a Toyota Hilux.
The tours last between 2 and 5 days going throughout Iceland. The Toyota Hilux bakkies used are specially setup to endure the harsh conditions. Along with special 38-inch tires which allow the truck to drive in thick snow and ice. The Toyota Hilux was an obvious choice and since it’s launch in 1972 more than 12 million have been sold making it the most popular pickup in Europe according to sales.