Toyota has announced an array of accessories for its all-new Land Cruiser 300.

It’s not every day that an all-new Toyota Land Cruiser comes along, but when it does, the industry sits up and takes notice. Given the Land Cruiser’s legacy of going anywhere with bulletproof reliability, offroad accessories have become a functional necessity, as opposed to a visual upgrade. The aftermarket offroading industry is big business and you can bet those companies have been working overtime, preparing their wares for the all-new Toyota Land Cruiser 300.

Toyota would naturally prefer it if customers would stick to its own approved range of genuine accessories and has launched a handful of goodies for the new product. While OEM-approved accessories are generally sold at a premium, the obvious benefit is they’re covered by the vehicle’s factory warranty.

Impressively, the range of Toyota accessories for the new Land Cruiser 300 has been a long time coming, with Carsales Australia suggesting the development of these parts was parallel to that of the actual car with work beginning back in 2015.

Toyota Land Cruiser 300 Latest specs and pricing

Land Cruiser 300 Accessories

So, what’s on offer? Right now what you see here is for the Australian market, and these bullbars are available in a choice aluminium or steel. The steel option can be painted in a black finish or to match the body colour. The real party trick is the electric winch which has a rating of 9 000 kg and is cleverly concealed behind the number plate when it’s not in use.

Depending on the derivative, these bullbars have affected the Land Cruiser 300 4×4 capabilities with the approach angle being reduced. These bullbars also make provision for the fitment of a Toyota-approved lightbar. For the Aussie model, the 120W light bar has 24 LEDS. Note that lightbars are not approved for use on South African roads.

The factory-fitted roof rails can be fitted with a new-design roof tray that opens a world of possibilities for mounting items. There’s a 3-bar rack on offer that can carry around 90 kg.

If you’re wanting to really explore the offroad, then Toyota has a 5mm aluminium underbody plate to protect the vital internals, an 8 000 kg-rated recovery points mounted to the chassis as well as an air intake snorkel if wading is your thing. For what it’s worth, the standard claimed wading depth is 700 mm.

With these factory-approved Land Cruiser 300 accessories, Toyota hopes to get a bit of a headstart on the aftermarket companies. The new Toyota Land Cruiser 300 is on sale in South Africa in both petrol and diesel options, but given the severity of the semi-conductor shortage, expect long waiting periods as the factory is running at reduced capacity.

Further Reading

Toyota Land Cruiser 300 Launch review