Toyota has never been on the climate-conscious side of things. The company , and continues to . It’s been , and .

So Toyota had an interesting challenge on its hands when a group of European investors, holding a collective $400 million in Toyota shares, . Now, that ballot measure has gone to shareholders, where it was soundly rejected.

The proposal, , never really stood a chance. Despite backing from nine-figure investors, it simply wasn’t popular enough to pry the ICE dollar signs from shareholders’ eyes:

The climate resolution was submitted by Danish pension fund AkademikerPension and two other European asset managers and sought to make Toyota release more details about its lobbying activities related to climate change.

It was widely expected to fail after Toyota’s board recommended shareholders vote against it. The automaker’s management typically enjoys strong support from shareholders, which include some of its group companies and suppliers.

Still, the proposal sharpened focus on Toyota’s electric vehicle (EV) strategy and governance ahead of the meeting, the first under new CEO Koji Sato. Green investors and activists have said Toyota has been too slow to capitalise on the surging popularity of battery electrics.

Oh, that’s good. It “sharpened focus on Toyota’s electric vehicle strategy.” That’s the kind of immediate action we need, the big environmental swings that will . A sharp focus will surely fix everything.

Toyota shares are up by nearly five percent today, after news from the shareholder meeting. I see no flaws with how this is all going.